The NBA has announced new anti-flopping rules that will hit the worst-offending players with fines as high as $30,000.
The league said Wednesday that flopping will be defined "as any physical act that appears to have been intended to cause the referees to call a foul on another player."
Players will be warned on the first flopping offense, followed by fines of $5,000 for the second offense, escalating to $30,000 for a fifth offense.
NBA commissioner David Stern and vice president of basketball operations Stu Jackson have been working on a solution to reduce flopping – a trademark defensive strategy of players like Manu Ginobili, Anderson Varejao and Blake Griffin.
"Flops have no place in our game," Jackson said. "They either fool referees into calling undeserved fouls or fool fans into thinking the referees missed a foul call. Accordingly, both the Board of Governors and the competition committee felt strongly that any player who the league determines, following video review, to have committed a flop should -- after a warning -- be given an automatic penalty."
Information from the Associated Press was used in this report